Brands Have Nothing To Say on Social Media

Someone at SXSW tech conference said on Twitter "Brands spent the last couple of years building up followers, but they don’t really kn...

Brands Do Nothing

You often hear "brands have the power to change society" or "brands make life more meaningful" or "brands connect w...

Brands are For Cow Hides, Use Social Media to Humanize

A brand is a symbol of a ranch that is burned into the hide of cattle to identify that cattle as legally belonging to that ranch. Once a cow...

Truth about Brands and Branding

"Brands" as a term has slowly evolved into a clever euphemism for corporations, companies, businesses -- although it originally wa...

Brands Want to Invade GooglePlus

Google+ (GooglePlus) is rapidly growing, to put it mildly. I'm honored to be included in the early adaptor beta testing program for Goog...

brands in social media

Brands in social media? Some reports are gloomy: not much success. It must be crushing emotionally for a brand to be ignored, shunned, even ...